Kajal
Kajal products focus on the development and innovation of eye cosmetic products, particularly kajal or kohl. These initiatives involve creating smudge-proof, long-lasting, and highly pigmented formulas that enhance eye definition. Kajal products often prioritize safety, using natural and hypoallergenic ingredients suitable for sensitive eyes. Brands may also explore eco-friendly packaging and cruelty-free or vegan formulations. The goal is to deliver versatile kajal products that cater to different styles, from bold looks to everyday wear. Marketing efforts emphasize cultural significance, tradition, and modern beauty trends, aiming to appeal to a wide range of customers who value quality and eye care.