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Primers

Primer products focus on developing makeup products designed to create a smooth, flawless base for foundation and other cosmetics. These products prioritize lightweight, long-lasting formulas that blur imperfections, minimize pores, and control shine. Primers are often tailored to different skin types, such as hydrating options for dry skin or mattifying versions for oily skin. Innovations may include SPF protection, color-correcting properties, or nourishing ingredients like vitamins and antioxidants. Sustainable packaging and cruelty-free production are also key considerations. The goal of primer products is to enhance makeup application and longevity while promoting healthy, well-prepped skin for a flawless finish.